1. Create an Online Store: Establish a dedicated website or an e-commerce platform where customers can browse and purchase your water tap product easily. Ensure the website is user-friendly and provides detailed product information and high-quality images.

2. Search Engine Optimization (SEO): Optimize your website content with relevant keywords related to water taps, brass water taps, sink taps, basin taps, and other relevant terms. This will help your website rank higher in search engine results when users search for similar products.

3. Content Marketing: Publish informative and engaging content related to water taps, home improvement, bathroom decor, and plumbing on your website's blog. This will not only attract potential customers but also establish your brand as an authority in the industry.

4. Social Media Marketing: Utilize popular social media platforms like Facebook, Instagram, and Twitter to showcase your water tap products. Engage with your audience through posts, stories, and giveaways to build a loyal customer base.

5. Paid Advertising: Consider running targeted advertisements on platforms like Google Ads and social media platforms to reach a wider audience. You can use pay-per-click (PPC) campaigns or sponsored posts to promote your products effectively.

6. Email Marketing: Collect customer emails and send out newsletters with product updates, promotions, and discounts. Email marketing is a great way to keep your customers informed and encourage repeat purchases.

7. Influencer Marketing: Collaborate with influencers or bloggers in the home improvement niche to showcase your water tap products. Their recommendations can have a significant impact on your brand's visibility.

8. Customer Reviews and Testimonials: Encourage satisfied customers to leave reviews and testimonials on your website and other review platforms. Positive reviews build trust and credibility for your brand.

9. Google My Business: Create and optimize your Google My Business listing to appear in local search results. This is crucial if you have a physical store where customers can purchase your products in person.

10. Participate in Online Marketplaces: List your products on popular online marketplaces like Amazon, eBay, and Etsy. These platforms have a massive user base and can significantly increase your product's exposure.

Remember to keep track of your marketing efforts' performance and adjust your strategies accordingly. Building an online presence takes time, but with consistent effort and the right marketing mix, you can reach a broader audience and increase sales for your VOLLA Brass Water Tap Sink Tap Basin Tap 1/2" VL-006.