1. Create an E-commerce Website: Build a professional website where customers can browse and purchase your Arrow Brand Tubing Cutters. Consider using e-commerce platforms like Shopify, WooCommerce, or Magento to set up your online store. Ensure that your website is user-friendly and mobile-responsive for a seamless shopping experience.

2. Product Listings: Create detailed product listings for each tubing cutter model (APC16, APC32, APSW). Include high-quality images, detailed product descriptions, specifications, pricing, and availability status. Make sure to highlight the key features and benefits of each product.

3. SEO Optimization: Optimize your website for search engines (SEO). Research relevant keywords and incorporate them into your product listings and website content. This will help improve your website's visibility in search engine results.

4. Online Marketing: Promote your products through online marketing channels such as Google Ads, Facebook Ads, Instagram, and other social media platforms. Run targeted ad campaigns to reach potential customers who are interested in tubing cutters.

5. Content Marketing: Create valuable content related to tubing cutters. This could include blog posts, how-to guides, product reviews, and video demonstrations. Content marketing can help establish your brand as an authority in the industry and attract organic traffic to your website.

6. Social Media Presence: Maintain active social media profiles for your business. Share product updates, promotions, and engaging content to connect with your audience. Consider using platforms like LinkedIn for B2B sales and platforms like Instagram and Facebook for a broader consumer audience.

7. Email Marketing: Build an email list of potential customers and existing clients. Send out regular newsletters with product updates, promotions, and educational content. Email marketing can help nurture leads and encourage repeat purchases.

8. Customer Reviews and Testimonials: Encourage satisfied customers to leave reviews and testimonials on your website and other online review platforms. Positive feedback can build trust with potential buyers.

9. Online Marketplaces: Consider listing your products on popular online marketplaces like Amazon, eBay, or Etsy, in addition to your own website. These platforms can expose your products to a broader audience.

10. Networking and Partnerships: Build relationships with other businesses in your industry. Collaborate on promotions or cross-promote each other's products to expand your reach.

11. Customer Support: Offer excellent customer support through various channels like live chat, email, and phone. Promptly address customer inquiries and issues to build a positive reputation.

12. Analytics and Optimization: Continuously analyze website traffic, sales data, and marketing campaign performance. Use this information to make data-driven decisions and optimize your strategies for better results.

By implementing these steps, you can increase the visibility and accessibility of your Arrow Brand Tubing Cutters on the network and attract potential customers to your products. Remember that success in e-commerce often requires ongoing effort and adaptation to changing market conditions.